Advancement Communications Manager
Department: SOG Strat Comm-375102
Career Area: Public Relations/Communications/Marketing
Is this an internal-only recruitment? No
Posting Open Date: 09/23/2022
Application Deadline: 11/04/2022
Position Type: Permanent Staff (SHRA)
Position Title: Public Comm Specialist – Advanced
Salary Grade Equivalent: GN13
Working Title: Advancement Communications Manager
Position Number: 00058485
Vacancy ID: P016145
Full-time/Part-time: Permanent/Time-Limited Full-Time Permanent
Hours per week: 40
Work Schedule: Monday-Friday; 8:00 am – 5:00 pm.
Work Location: Chapel Hill, NC
Position Location: North Carolina, US
Hiring Range: $50,000-$62,000
Pay Band Information: To learn more about the pay band for this branch and role, please see the Career Banding rates spreadsheet.
Position Summary Information
Primary Purpose of Organizational Unit
The School of Government at the University of North Carolina at Chapel Hill works to improve the lives of North Carolinians by engaging in practical scholarship that helps public officials and citizens understand and improve state and local government. As the largest university-based local government training, advisory, and research organization in the United States, the School of Government offers up to 200 courses, webinars, and specialized conferences for more than 12,000 public officials each year. In addition, faculty members annually publish approximately 50 books, manuals, reports, articles, bulletins, and other print and online content related to state and local government. The School is also home to a nationally ranked graduate program in public administration and specialized centers focused on information technology, environmental finance, and more.
The School of Government recognizes the importance of an educational and work environment in which all individuals are respected and valued. To that end, we are strongly committed to hiring and retaining a diverse workforce. For more information about the School’s commitment to diversity, please visit our Diversity and Inclusion page:
The Strategic Communications Division promotes the School of Government through the marketing of its publications, programs, and services; through all advancement- and fundraising-related communications; through data collection, program evaluation, and impact storytelling, and through all internal and external communications. The division identifies target audiences, including development prospects and potential MPA students, and promotes the School through appropriate marketing and communications strategies.
This position may be eligible for a hybrid work arrangement that may include a partially remote work location, consistent with System Office policy. UNC-Chapel Hill employees are generally required to reside within a reasonable commuting distance of their assigned duty station.
Reporting to the Director of Content Strategy, the Advancement Communications Manager is responsible for the strategy and execution of marketing content in support of the School’s Advancement Division and the University’s broader development goals.
In this role, the Advancement Communications Manager transforms ideas from all around the School of Government into dynamic content in partnership with a broad range of faculty and with staff from strategic communications and impact, advancement, IT, entrepreneurial initiatives, and other internal divisions as well as with University Development. This individual will work collaboratively with colleagues to develop storytelling strategies and priorities and will play an important role in the dissemination of content.
This position is responsible for creating and managing a variety of communications materials including branded collateral, newsletters, news stories, web content/graphics, social media collateral, video/photography, presentations, and more. This position is also responsible for engaging with and interviewing a vast array of individuals as they relate to private giving, and for training others, including the School of Government dean and Leadership Team, to use advancement communications content. This position liaises with UNC’s Office of University Development and UNC’s University Communications team.
The Advancement Communications Manager position would focus on content strategy and content creation:
- Craft and execute fundraising communications strategy in partnership with Advancement Division and Leadership Team
- Create marketing content (stories, appeal messages, executive communications, graphics, and more) in collaboration with the Strategic Communications and Impact team
- Manage vendor relationships and related projects (including photography and video)
- Disseminate content as required (online, social media, print, email)
- Project manage newsletters and other large-scale advancement communications projects (Coates Connection newsletter, IMPACT, stewardship reports)
- Contribute to proposal writing and stewardship writing efforts; manage design/layout of proposals
- Interview stakeholders, and manage stakeholder relationships (internal and external)
- Create/manage branded development materials (printed/online/presented)
- Advancement event support in the area of communications, branding, and photography
- Liaise with UDO Marketing
- Provide backup to the Director of Content Strategy and the Assistant Dean for Strategic Communications as needed
Minimum Education and Experience Requirements
Bachelor’s degree in a discipline related to the area of assignment; or equivalent combination of training and experience. All degrees must be received from appropriately accredited institutions.
Required Qualifications, Competencies, and Experience
With a focus on audience engagement and brand management candidates will have the following demonstrated abilities and experience:
- Strong writing and creative content creation skills with a sharp eye for editing and the ability to prioritize and balance multiple projects and deadlines
- Working knowledge of graphic design and an ability to communicate effectively with designers
- The ability to successfully manage internal and external relationships with diplomacy, effectively liaise with colleagues at all levels and provide content support and guidance as a marketing content expert
- Strong people skills and customer service skills
- Strong project management skills
- Excellent organizational skills and should have a demonstrated ability to balance long-term and short-term projects while working well in a collaborative, team-oriented environment
Preferred Qualifications, Competencies, and Experience
Knowledge of local and state government and a passion for public service is a strong plus.
Please submit the following:
2. Cover Letter
3. Writing sample indicative of previous work (e.g. press release, news item,
4. List of References
Quick Link: https://unc.peopleadmin.com/postings/240810
Office of HumanResources Contact Information
If you experience any problems accessing the system or have questions about the application process, please contact the Office of Human Resources at (919) 843-2300 or send an email to firstname.lastname@example.org
Please note: The Office of Human Resources will not be able to provide specific updates regarding the position or application status.
Equal Opportunity Employer Statement
The University of North Carolina at Chapel Hill is an equal opportunity and affirmative action employer. All qualified applicants will receive consideration for employment without regard to age, color, disability, gender, gender expression, gender identity, genetic information, race, national origin, religion, sex, sexual orientation, or status as a protected veteran.
1. Curriculum Vitae / Resume
2. Cover Letter
3. List of References
4. Writing/Research Sample
Posting Supplemental Questions
Required fields are indicated with an asterisk (*).
1. * Please select the response below that best describes your experience/education for the Public Communications Specialist position.
- Bachelor’s, Master’s, or Doctorate in a related field
- Associate’s, Bachelor’s, Master’s, or Doctorate in an unrelated field and 4 years of related experience
- Associate’s in a related and 2 years of related experience
- Combination of post-high school education and/or experience in a related field to equal at least 4 years (ex. 1 year towards a related degree and 3 years of related experience)
- Did not complete high school but have a combination of high school education and related experience to equal 8 years (ex. 1 year of high school and 7 years of related experience)
- None of the above